Prada: Prada FW24

Aug 2024

The Prada FW24 campaign presents a series of cinematic vignettes focused on interaction and communication. Set within a minimalist studio, the project features an ensemble cast of models and actors engaged in intimate phone conversations and group exchanges, framed against stark white and pale pastel backdrops. The film leans into a clean, editorial aesthetic, emphasizing sharp styling and high-end art direction. The work highlights the brand's latest collection of tailored suits, patterned dresses, and leather accessories through a modern lens, utilizing live-action techniques to maintain a focused, contemporary tone.

Editorial, Horizontal, Clean

White Seamless

Advertising Campaign