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Playstation: GT7

Date

Jul 2025

Description

Playstation presents this promotional campaign for GT7, capturing the mechanics of high-performance racing within a desert circuit setting. The project leverages cinematic camera movements and drone footage to track the vehicles as they navigate technical corners. Guided by production service SQUIB., the edit focuses on the precision engineering of the sports cars through live-action technique and warm natural lighting. The visuals move between sweeping aerial perspectives and tight cockpit close-ups to highlight the vehicle performance.

Style

Horizontal, Cinematic, Warm

Techniques

Drone footage

Color
Silver
Jet Black
Background

Mountain

Context

Brand Film / Corporate Video

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