Logo
Red invitation card with white typography and a pink lip motif resting on a dark surface
Folded red paper brochure featuring pink heart graphics and love typography on a dark surface
Open red book featuring furniture silhouettes and a printed figure illustration on a dark surface.
Interior view featuring wooden dining tables, curved cream chairs, a white fluted column, and rich plum velvet curtains.
Red rectangular book cover featuring graphic pink lips and cursive love text for Pierre Yovanovitch
Grid display of colorful furniture and book cover with lip illustration for Pierre Yovanovitch
Two cream upholstered armchairs with embroidered red hands in a dark teal room with red alcoves and neon wall art by Pierre Yovanovitch
Close-up of branded printed stationery and packaging materials in red, white, and yellow for Pierre Yovanovitch.
Open red folder with white card featuring a red love lip graphic and Pierre Yovanovitch branding on dark background
A grid of graphic cards showing red silhouettes of interior furniture and chairs on a white background with typography branding.
Folded red promotional leaflet with white graphic illustrations and typography displayed against a dark background
Storefront exterior of Pierre Yovanovitch with large pink graphic lips and handwritten love text across the glass windows.
Red printed fold-out brand identity material with pink graphic details and white typography on a dark surface.
Vibrant living room interior featuring bright red walls, a blue tiled fireplace, modern sculptural armchairs, and a framed portrait painting.
Red silhouette illustrations of furniture items with numbered descriptive text on a white paper background.
Open booklet pages with red typography detailing Miss Oops or Fragments of Love against a solid black background.
Red invitation card with white typography and a pink lip motif resting on a dark surface
Folded red paper brochure featuring pink heart graphics and love typography on a dark surface
Open red book featuring furniture silhouettes and a printed figure illustration on a dark surface.

Pierre Yovanovitch Brand Identity 2020

About

The brand identity for Pierre Yovanovitch masterfully bridges the gap between high-end furniture design and narrative-driven storytelling. Executed with a sophisticated eye for artistic minimalism, the project identity channels a deeply emotive theme centered on the concept of love, rendered through a striking high-contrast color palette of vibrant reds, soft pinks, and stark black. The visual execution relies heavily on bold monochromatic color blocking and clean, sans-serif typography, which provides a modern, structured counterbalance to the whimsical, hand-scripted elements featured throughout the collateral. By integrating stylized lip graphics and illustrative motifs of embracing figures, the identity establishes a cohesive, playful, and deeply human presence across a diverse range of physical touchpoints. From the rhythmic grid layouts of promotional brochures to the precise architectural decals applied to storefront glass, the project demonstrates an impeccable attention to graphic design and geometric balance. Every detail, from the textured paper choices in the marketing materials to the nuanced infographics depicting iconic furniture forms, serves to amplify the brand's unique aesthetic. The result is a cinematic and polished visual language that effectively showcases the designer's sculptural approach to interiors while maintaining a sharp, contemporary edge that feels both intimate and grand in its execution.

Brand

Pierre Yovanovitch

Credits

GeneralPublic
Graphic Design

Styles

HorizontalCommercialClean

Techniques

Typography
Similar projects
Apoticari
Brand Identity
Project
Silhouette of a leafy plant branch against a bright background with centered text reading VERBENA VERVEINE
5000+ profiles to discover

Sign up to gain access to the entire directory. It’s free.

Visie is a curated library of creative professionals.
Trusted by