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Pfizer: Prevnar 20

Brand
Date

Dec 2024

Description

Pfizer’s campaign for Prevnar 20 focuses on public awareness regarding pneumococcal pneumonia vaccination. The project features a series of testimonials from patients and healthcare professionals, filmed in clinical and pharmacy settings to ground the messaging in accessible, everyday health contexts. The commercial utilizes clean commercial lighting and natural interiors to maintain a professional, informative tone throughout. The production was managed by Hobnob, with PSP Production providing production services to support the live-action execution.

Style

Vertical, Commercial, Clean

Color
Burgundy
Jet Black
Background

Retail Store

Context

TVC / TV Commercial

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