Perri Cutten: SS24

Jan 2024

Perri Cutten’s SS24 campaign captures a sophisticated dialogue between contemporary tailoring and classical architecture. The collection leans into sharp silhouettes and rich textures, ranging from pinstriped power suits to fluid, polka-dotted midi dresses, all set against the monumental backdrop of outdoor stone sculptures and public fountains. Photographer Georges Antoni leads the visual direction, utilizing a dual-tone approach that shifts between crisp, natural daylight and moody, low-key nocturnal scenes. These editorial visuals employ long-exposure techniques to introduce dynamic light streaks and motion blur, adding a cinematic energy to the collection’s refined aesthetic. Styling by Penny McCarthy emphasizes the collection's versatility, pairing structured eveningwear with intricate accessories like crystal drop earrings and layered pearls. Hair by Daren Borthwick and makeup by Linda Jefferyes round out the polished look, while videography by Phoebe Wolfe complements the stills with atmospheric movement.

Editorial, Vertical