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Patron Patron, Jason Bailey 2025

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Patron presents a commercial film highlighting the Patron El Cielo tequila range. Directed with a focus on seasonal social scenes, the production leans into live-action techniques to capture a relaxed outdoor gathering. Shot with an emphasis on warm, natural light and clean visual compositions, the spot centers on the tequila bottle against a coastal backdrop. The project was facilitated by representation from Laird & Good Company.

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