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Patron: Margarita of the Year

Brand
Date

Nov 2024

Description

Patron highlights the art of cocktail preparation in the Margarita of the Year campaign. The film leans into the technical precision of bartending, focusing on the tactile quality of fresh ingredients and the mechanics of the pour. With creative direction from Kamp Grizzly and post-production work by Lucky Day, the project utilizes a clean live-action technique. The visual tone is defined by warm lighting and textured close-ups, emphasizing a professional, artisanal aesthetic.

Style

Horizontal, Commercial, Warm, Clean

Color
Jet Black
Olive
Beige
Background

Café

Context

Advertising Campaign, Brand Film / Corporate Video

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