Patek Philippe
Patek Philippe Geneve The Cubitus Collection 2025 Campaign
Brand
Date
Jan 2025
Description
Patek Philippe introduces the Cubitus Collection 2025 through a campaign led by photographer Anton Corbijn. The project features model Lucas Medeiros in a series of polished, commercial portraits that contrast tailored fashion silhouettes with detailed product views of the luxury watch. Executed with a clean aesthetic, the campaign utilizes natural light and soft focus backgrounds to highlight the metallic case and dial of the timepiece. The visual narrative is punctuated by consistent typography, reinforcing the brand's established identity.
Style
Commercial, Horizontal, Clean
Industries
Jewellery
Color
Navy
Olive
Context
Advertising Campaign
Associated creatives
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