PAP Korea
Umbro x PAP
Brand
ProjectUmbro x PAP
Date
Jun 2025
Description
PAP Korea presents the Umbro x PAP collection, a fashion campaign captured by photographer Leire Cavia. The series highlights contemporary athletic apparel through an editorial lens, focusing on clean compositions and natural light. Set against a backdrop of lush greenery and classical garden architecture, the campaign features models in technical t-shirts and matching sets. The imagery maintains a lifestyle aesthetic, utilizing outdoor environments and natural daylight to emphasize the textures of the apparel.
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