ŌURA: Give Us the Finger :60
Brand
Date
Jun 2025
Description
Oura’s 'Give Us the Finger' campaign, produced by Love Song and agency nice&frank, spotlights the smart ring through a series of vignettes across sport, music, and travel. The film navigates from a sunlit hotel piano lounge to an indoor basketball court and mountain hiking trails, maintaining a focus on the device in various active, everyday scenarios. Technically driven by a warm, cinematic aesthetic, the production utilizes natural light and live-action techniques to achieve a clean, grounded visual style. The work reflects the brand's integration into diverse lifestyles through an observational lens.
Style
Horizontal, Cinematic, Warm, Clean
Techniques
Analogue / film, Natural light
Industries
Background
Hotel Lobby
Context
Advertising Campaign, TVC / TV Commercial
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.