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Orderswift

Brand Identity
Date

Jan 2025

Description

Orderswift presents a comprehensive brand identity system designed to unify its digital ordering platform through a minimalist and high-energy visual language. The project leverages a vibrant palette of lime green and off-white, paired with bold typography and clean geometric UI elements to create a consistent look across both physical out-of-home advertising and digital interface mockups. Developed with graphic design by Laura Clink and strategy by James Sandrini, the identity integrates lifestyle photography with motion graphics and 3D renders. The execution balances clean, professional navigation and payment flow animations with playful, candid imagery, reflecting a modern approach to hospitality technology.

Style

Horizontal, Commercial, Clean

Techniques

Motion Graphics

Context

Brand Film / Corporate Video

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