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Opendoor: Turducken

Date

Nov 2024

Description

Opendoor explores the intersection of heritage and home in its latest commercial, Turducken. The narrative sequence traces the intricate preparation of the traditional multi-stuffed fowl, moving through various historical family gatherings and dining environments. By layering warm interior lighting and detailed period settings, the film captures the evolving nature of holiday meals within the domestic sphere. The production features live-action technique and a cinematic approach to evoke a nostalgic atmosphere, ultimately transitioning to the modern utility of the brand’s home selling platform. Creative development was led by Venebles Bell & Partners, with editorial contributions from Union Editorial and post-production work by Hunter.

Style

Horizontal, Cinematic, Raw, Nostalgic

Event

Thanksgiving

Color
Chocolate
Camel
Background

Living Room

Context

Brand Film / Corporate Video

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