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Opendoor: The Offer Mobile

Date

Jun 2024

Description

Opendoor presents 'The Offer Mobile,' a real estate marketing campaign designed to address the common pain points of the home-selling process. The spot employs drone footage to capture a suburban landscape, establishing the residential market context before introducing the mobile service component. Produced by Suitcase Productions and Street Factory Media, with creative direction by L&C, the work utilizes live-action techniques bathed in natural light. The visual language relies on a clean, daylight-driven aesthetic that emphasizes the residential environment throughout the film.

Style

Horizontal, Commercial, Clean, Golden Hour

Techniques

Natural light, Drone footage

Background

Road

Context

TVC / TV Commercial

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