Open Colleges
Trade & Design
Brand
ProjectTrade & Design
Date
Jan 2025
Description
Open Colleges explores the diversity of vocational and creative skill sets in this brand film, Trade & Design. The piece moves through a range of professional disciplines, contrasting tactile studio tasks with large-scale industrial labor. The production bridges the gap between detailed manual work—such as sketching and makeup artistry—and heavy construction and agricultural operations. Utilizing a cinematic live-action technique, the edit highlights the intersection of creative and trade industries. The project was developed by agency partner Droga5 ANZ, part of Accenture Song, with production handled by Rabbit.
Style
Horizontal, Cinematic
Industries
Enterprise & B2B Software
Context
Brand Film / Corporate Video
Associated creatives
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