Omy

Feb 2024

For the skincare brand Omy, this project identity project develops a comprehensive visual system that balances clinical clarity with a personal, accessible aesthetic. The work features a series of commercial beauty photography and motion graphics that lean into a clean, minimalist design language, utilizing a palette of soft blues, crisp whites, and saturated accent labels to distinguish product formulations. Photography by Lian Benoit works alongside graphic design by Wedge to integrate typography and branding directly onto product packaging and portraiture. The execution involves a blend of 3D render, animation, and vector design to communicate the brand's focus on customizable skincare. Omy's identity extends from digital interface demonstrations to large-scale editorial advertising, maintaining consistent, balanced composition across all formats.

Commercial, Clean, Horizontal

Skincare