Oliver Peoples: Roger Federer

Oct 2025

Oliver Peoples partners with athlete Roger Federer for a global eyewear campaign that leans into classic, coastal aesthetics. Captured by photographer Gregory Harris, the series features a mix of high-contrast monochromatic portraits and warm, golden-hour editorial imagery set against Italian coastal backdrops. The collaboration highlights the brand's latest eyewear collection through a relaxed, refined lens. With a focus on natural light and an analogue-inspired film finish, the campaign emphasizes clear, sharp details in the frames and tailored apparel, maintaining a timeless, serene atmosphere throughout the shoot.

Horizontal, Warm, Editorial

Natural light

Advertising Campaign