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OLIPOP: PalentolI Guess

Brand
Date

Sep 2024

Description

This commercial campaign for OLIPOP, created by agency HAYMAKER, leans into a comedic narrative set within a rustic workshop. The film follows a pair of characters interacting amongst research gear, maps, and fossilized artifacts, captured with a warm aesthetic that brings out the textures of the wooden workspace. The project utilizes a documentary-like approach to explore the brand's presence in a stylized environment. With its live-action technique, the commercial establishes a distinct visual rhythm through the dynamic interaction between the talent on set.

Style

Humorous, Horizontal, Commercial, Warm

Industries
Color
Camel
Chocolate
Background

Garage

Context

TVC / TV Commercial

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