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·Oakley Olympics Collection - Paris 2024

Man in white hoodie and reflective sports sunglasses against a white background next to a dark water spray panel

Close-up portrait of an athlete wearing reflective sports sunglasses, a white zip-up jacket, and an American flag patch.

Diptych of technical sportswear detailing and a model wearing a white Oakley Team USA crop top and shorts against a black backdrop.

Close-up of an athlete's back in a blue and white performance top alongside water bubbles against a black background.

Split view of an athlete wearing a white Oakley Team USA zip vest with an American flag patch against dark and light backdrops.

Close-up of athlete wearing white athletic top with US flag and sunglasses against white background next to blue smoke

Oakley Olympic collection white zip jacket and athletic skirt shown in a two-panel diptych against a bright white studio backdrop.

Split-frame portrait of athletes wearing Oakley performance apparel and tinted sports sunglasses against contrasting backgrounds.

Close-up of models wearing white and blue Oakley technical windbreakers against a bright white background.

Close-up of a model wearing light blue and white patterned Oakley board shorts with black drawstring detailing.

Oakley Oakley Olympics Collection - Paris 2024 2024

About

The Oakley Olympics Collection Paris 2024 campaign highlights the intersection of high-performance sportswear and precision engineering. Photographed by Yuma Migliaccio, the campaign utilises a distinct split-composition diptych technique that contrasts crisp, high-key studio portraits with abstract, dark-toned textures of water and light. Creative direction by Fedra Malara defines a sharp, minimalist aesthetic that leans into graphic color-blocking and technical fabric construction. Fashion styling by Alessia Vanini centres on functional details, from drawstrings and grommets to ergonomic mesh panels and iridescent eyewear. Casting directed by Simone Bart Rocchietti, with additional production contributions from Erisson Musella, rounds out the visual identity. The project captures an athletic narrative through a combination of clean studio lighting and dramatic chiaroscuro, placing the focus on the technical execution of apparel designed for the Paris 2024 Games.