Numéro Switzerland

Apr 2026

Numéro Switzerland explores the boundaries of memory and domesticity in A Family Dinner, a striking project that pushes the conventions of editorial photography through a surrealist lens. Captured by photographer Loreen Hinz, the series serves as a high-concept exploration of still life and fashion imagery, where the familiar tropes of a family gathering are deconstructed and reimagined. By blending classical portraiture with contemporary lifestyle motifs, the work creates a dreamlike narrative that feels both nostalgic and intentionally jarring. The project leans into editorial minimalism while utilizing complex collage techniques, frequently juxtaposing vintage monochromatic photography with vibrant, oversized accessories or hand-drawn illustrations that break the fourth wall. Throughout the composition, the use of soft natural light highlights a diverse range of textures, from the glossy finish of high-heeled pumps to the delicate silk of scarves and the crisp, tactile quality of paper-crafted flowers. Hinz masterfully bridges the gap between fine art and commercial production, employing a theatrical approach that transforms inanimate objects like fish-shaped bags and ornate gilded frames into characters within a larger, unfolding story. This series serves as a testament to the power of creative direction in turning a simple concept like a family dinner into a multi-layered, cinematic experience that remains firmly anchored in the language of modern high fashion.

Editorial, Surreal

Collage