Nour Hammour
Brand Identity





Nov 2023
The brand identity and web design project for Parisian ready-to-wear house Nour Hammour focuses on the intersection of luxury leather craftsmanship and minimalist e-commerce functionality. Developed by Ania et Lucie with web development from Commerce-UI, the digital landscape emphasizes clean typographic hierarchies and refined layouts to showcase the brand's outerwear collections. The project incorporates vertical and horizontal UI illustrations that highlight interactive product grids, lookbook integrations, and high-end fashion photography. Beyond the e-commerce interface, the visual identity employs a sophisticated palette characterized by clean, monochrome, and moody, cinematic editorial imagery. The design system balances neutral backgrounds with bold accents and structured typography, incorporating tactile elements like embossed monograms and fluted architectural motifs. This cohesive approach establishes a luxury aesthetic that bridges functional digital commerce with the tactile nature of leather outerwear.
Commercial, Clean
Luxury Fashion Houses