Nour Hammour

Sep 2024

The Fall 2024 campaign for luxury fashion house Nour Hammour focuses on the tactile interplay between architectural interiors and high-end materials. Featuring model Maggie Maurer, the imagery leans into a clean, editorial aesthetic that emphasizes the rich textures of voluminous fur coats, leather trench coats, and structured capes. The compositions move between minimalist studio settings and ornate, site-specific locations like marble staircases and arched glass windows. Photographer Walter Pierre employs a mix of soft natural light and precise framing to highlight the collection's silhouettes, with art direction by Simone van Werkhoven and fashion styling by Constant de Boer. The series is distinguished by its use of clean, earthy palettes and refined styling, with beauty notes provided by makeup artist Laura Yard. Videography by Tatiana and Karol rounds out the visual narrative, capturing the campaign's minimalist and polished tone.

Editorial, Vertical, Clean

Natural light

Luxury Fashion Houses

Advertising Campaign