Nissan: UEFA Idents
Brand
Date
Feb 2025
Description
Nissan's UEFA Idents project features a commercial spot centered on the brand's electric vehicle lineup. The production balances live-action technique with 3D render and CGI integration to place the vehicle within a futuristic showroom setting. Directed by All Of Us Here, the film employs smooth tracking shots to showcase the car's exterior design. The visual language relies on moody, controlled lighting to emphasize the metallic finishes and illuminated headlamps against architectural elements, while holographic displays of football footage provide a thematic link to the UEFA partnership.
Style
Horizontal, Commercial, Cinematic, Clean
Techniques
3D render / CGI
Industries
Color
Silver
Jet Black
Background
Showroom
Context
TVC / TV Commercial
Associated creatives
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