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Nissan KICKS: Conquer All Conditions

Date

Jan 2026

Description

The 'Conquer All Conditions' campaign for Nissan KICKS explores vehicle performance in challenging winter environments. Set against the backdrop of a blizzard-stricken city, the commercial spot depicts the vehicle navigating heavy snow accumulation in an urban landscape. Developed by TBWA Canada with production by Steam Films, the spot utilizes live-action techniques alongside VFX by The Embassy to integrate animated elements into the scene. The film employs a desaturated aesthetic and cold color grading to define the atmosphere of the winter setting.

Style

Horizontal, Cinematic, Desaturated

Color
Slate
Light Grey
Jet Black
Background

Street

Context

TVC / TV Commercial

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