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NFL: Run With It Behind the Scenes - Flag Football

Brand
Date

Feb 2023

Description

This behind-the-scenes look at the NFL Run With It campaign highlights the production of the league's flag football initiative. The video documents the collaborative process between production teams and athletes, capturing raw, candid moments on set. Featuring appearances by Diana Flores, Sauce Gardner, and Davante Adams, the project shifts from stadium environments to outdoor street settings. The execution leans into a documentary style, utilizing natural light and live-action techniques to emphasize the authenticity of the production environment.

Style

Documentary, Horizontal, Grainy, Clean

Techniques

Natural light

Color
Jet Black
Beige
Background

Carpark

Context

Brand Film / Corporate Video

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