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Next Gen

Brave New World, sperimentazione estetica e stile maschile
Date

Sep 2025

Description

Brave New World is a fashion editorial series for Next Gen that explores the boundaries of contemporary menswear through experimental silhouettes and layered styling. The project leans into minimalist studio aesthetics, utilizing clean, directional lighting to emphasize the texture of knitwear, structured tailoring, and exaggerated garment forms. The series features a range of expressive portraiture, moving between high-contrast chiaroscuro compositions and soft-lit, neutral editorial frames. Photographer Giuseppe Attanasio captures the collection's focus on bold shapes and textile detail, while makeup artist Claudia Coccoli provides styling that highlights the subjects' form against simple studio sweeps.

Style

Editorial, Vertical, Clean

Industries

Menswear

Color
Jet Black
Background

White Seamless

Context

Editorial

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