Nesquik

May 2026

Nesquik’s 'Rain Delay' is a commercial project that captures an intimate, candid moment between a parent and child during an afternoon weather delay. Developed by agency Red Tettemer O'Connell + Partners, the narrative focuses on a young soccer player waiting in the car, highlighting the brand’s presence in everyday family life. Produced by Format, the project relies on live-action technique and natural lighting to ground the narrative in a realistic car interior. The cinematic approach prioritizes expressive acting and textured visuals to convey the scene’s atmosphere, moving away from high-gloss advertising tropes in favor of a relatable, human-centered focus within the food and beverage sector.

Horizontal, Commercial, Cinematic

Beverages

Hotel Room

TVC / TV Commercial