Mr Porter captures the essence of its F/W 25 collection through a series of fashion editorials photographed by Jeremy Everett. The project leans into an observational, candid narrative style, moving between rugged coastal landscapes and the structured geometry of sunlit city streets to highlight the textures of the seasonal menswear range.
Fashion editor and stylist Helen Broadfoot directs the visual tone, pairing classic tailored blazers and structured outerwear with casual denim and technical zip-ups. The imagery utilises natural light and warm colour grading, frequently employing analogue film techniques to achieve a clean, contemplative aesthetic that emphasises the fabric quality of the garments.
