Miu Miu: Miu Miu S/S 26

Oct 2025

The Miu Miu S/S 26 campaign presents a curated series of portraits set within a consistent, wood-paneled office environment. The imagery, captured by photographer Julie Greve with creative direction by Federico Nessi, leans into an editorial aesthetic that highlights layered textures, from structured leather and lace to intricate beadwork and patterned textiles. Stylist Lotta Volkova anchors the collection with a focus on meticulous layering, utilizing utility aprons, collared tops, and patterned neck scarves to create a cohesive look. The execution relies on natural light and an earthy, desaturated color palette, leaning into a clean, minimalist approach to fashion portraiture. Each vertical frame maintains a consistent tone, emphasizing the interplay between the subjects and the interior workspace.

Editorial, Vertical, Clean

Natural light

Office

Advertising Campaign