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Miu Miu

Miu Miu S/S 26
Date

Oct 2025

Description

The Miu Miu S/S 26 campaign presents a collection of portraits focused on texture and layered silhouettes. Captured within office-inspired, wood-paneled interiors, the imagery leans into a clean, editorial aesthetic that emphasizes the construction of the garments. Photographer Julie Greve utilized soft, natural light to distinguish the varying materials, from leather accents and lace to structured wools. Creative direction by Federico Nessi and styling by Lotta Volkova define the look, incorporating patterned accessories and formal office motifs. The campaign relies on analogue film techniques and an earthy, desaturated palette to ground the subjects.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Background

Office

Context

Advertising Campaign

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