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Miu Miu: Miu Miu S/S 24

Date

Oct 2023

Description

The Miu Miu S/S 24 campaign explores a study in texture and silhouette, captured against a consistent backdrop of warm, vertical wood paneling. The editorial imagery emphasizes a tactile approach to luxury fashion, focusing on layered garments, suede outerwear, and highly structured leather accessories. Direction by Miuccia Prada grounds the collection in a deliberate, contemporary aesthetic that balances clean lines with intricate material details. Photographer Marili Andre utilizes directional lighting to accentuate the interplay between polished surfaces and raw, organic textures. The visuals are elevated by the styling of Lotta Volkova, with hair styling by Guido Palau and makeup artistry by Pat McGrath providing a refined, wet-look finish. The production features a series of portraits and interior-focused compositions, including set design by Viola Vitali.

Style

Editorial, Vertical, Warm, Clean

Background

Wood Texture

Context

Advertising Campaign

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