Miu Miu

Feb 2025

The Miu Miu Spring/Summer 2025 campaign features a series of editorial portraits that explore the tactile relationship between luxury garments and warm, minimalist interiors. The collection leans into the interplay of natural light and raw textures, with sharp casting shadows highlighting the precision of the apparel and intricate accessory detailing. Captured by photographer Lengua, the campaign is anchored by art direction from Edward Quarmby. Stylist Lotta Volkova coordinates the season's aesthetic, emphasizing layered materials, ornate hardware, and deep, earthy color palettes across the accessories and outerwear. The imagery maintains a vertical orientation throughout, utilizing clean compositions and macro framing to define the collection's material focus.

Editorial, Vertical, Warm

Natural light

Luxury Fashion Houses

Wood Texture

Advertising Campaign