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Miu Miu

MIUMIU 520 PROJECT
Date

Jan 2026

Description

The Miu Miu 520 Project is a luxury fashion campaign featuring model Yue Gu. Captured through the lens of photographer Rebekka Deubner, the series utilizes a clean, minimal studio aesthetic to focus on the intricate textures and silhouettes of the collection. Fashion editor and stylist Lotta Volkova curates a series of contemporary looks, layering diverse materials like suede, knitwear, and faux fur. The imagery relies on soft, even lighting to highlight precise garment details, statement accessories, and structured tailoring in a polished editorial style.

Style

Vertical, Clean, Editorial

Industries

Luxury Fashion Houses

Background

White Seamless

Context

Advertising Campaign

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