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Miaou: Miaou SS26: Second Skin

Brand
Date

Jan 2026

Description

The Miaou SS26 campaign, titled 'Second Skin,' explores contemporary fashion through a series of intimate, domestically-inspired portraits. Captured by photographer Daria Kobayashi Ritch, the imagery leans into a clean editorial aesthetic defined by soft natural light and a neutral color palette. The collection features fitted long-sleeve tops, coordinating shorts, and hosiery, emphasizing tactile fabric textures and minimalist silhouettes. The project incorporates lifestyle elements, including pleated lamps, fashion magazines, and layered textiles, to frame the apparel within a relaxed, elevated environment. With makeup by Anna Kato, the imagery maintains a cohesive, refined visual identity throughout the series.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Context

Advertising Campaign

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