Black woman with braided hair wearing a grey blazer holding a pencil against a pale green background

Woman wearing fuzzy grey top holding a portable CD player with headphones against light background

Model wearing a black top holding a black telephone receiver against a pale teal backdrop for MERIT Beauty Flush Balm.

Close-up beauty portrait of a Black woman wearing cream blush and a grey blazer against a pale background

MERIT Beauty Flush Balm 2025

About

MERIT Beauty presents a series of portrait assets for their Flush Balm product line. Captured by photographer Eva Wang, the campaign leans into a clean, commercial aesthetic focused on natural textures and soft, diffused lighting. Working alongside fashion stylist Dianna Lunt and hair stylist Kiyonori Sudo, the project features a range of portraiture emphasizing a minimalist approach. The compositions utilize a solid studio backdrop, incorporating subtle styling elements such as gold sculptural jewelry and tactile fabrics to highlight the dewy finish of the cosmetic product.