Mercado Libre
Big Bang 25 Years
Brand
ProjectBig Bang 25 Years
Date
Jun 2026
Description
Mercado Libre marks its 25th anniversary with 'Big Bang 25 Years,' a commercial campaign that frames the platform's history through a cinematic lens. Produced by GREATERGOOD, the film utilizes extensive VFX and live-action technique to place a character within an expansive, futuristic cosmic environment. The narrative leans into the scale of the brand's digital evolution, employing dramatic lighting and celestial visuals to define the science fiction atmosphere. The project serves as a visual celebration of the technology platform's milestone anniversary.
Style
Horizontal, Cinematic, Futuristic
Techniques
VFX / visual effects
Industries
Apps & Digital Platforms
Color
Navy
Light Grey
Background
Night Sky
Context
TVC / TV Commercial
Associated creatives
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