McDonald's: Coast to Coast
Brand
Date
Jun 2025
Description
McDonald's 'Coast to Coast' is a dynamic promotional video that captures a series of high-energy outdoor adventures. The piece serves as a montage of travel experiences, weaving together scenes of kayaking, skateboarding, and road tripping through varied natural landscapes. The production, handled by Local Boy, utilises action-oriented camera angles and drone footage to maintain a fast-paced rhythm. Relying on natural light and live-action techniques, the project focuses on capturing active, kinetic moments across diverse environments.
Style
Horizontal, Commercial, Action
Techniques
Natural light, Drone footage
Industries
Color
Cobalt
Burnt Orange
Pure White
Background
Clear Sky
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.