McDonald's Australia: Squad Down under
Brand
Date
Jan 2025
Description
McDonald's Australia presents 'Squad Down Under', a commercial spot featuring a cast of puppet characters embarking on a journey in a vintage red convertible. The campaign leans into a retro aesthetic, capturing the group as they navigate coastal roads and street settings. Produced by DIVISION Global with creative development by DDB Sydney, the project utilizes live-action techniques to integrate the puppetry within outdoor, sun-drenched environments. The work features sound design and music composition by Massive Music Sydney and Trailer Media, with post-production and VFX handled by The Editors.
Style
Horizontal, Commercial, Warm, Retro
Industries
Color
Crimson
Lemon
Background
Street
Context
TVC / TV Commercial
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