Maybelline
Maybelline Fit Me Tint + Lumi Matte
Brand
Date
Sep 2023
Description
Maybelline presents a beauty campaign for the Fit Me Tint + Lumi Matte foundation line. The imagery utilizes a split-screen composition to contrast natural skin against the final application, showcasing the matte, luminous finish of shade 123. Photographer Hao Zeng captures model Aqua Parios in a controlled studio environment. The execution emphasizes skin texture and complexion refinement through commercial photography and clean studio lighting.
Style
Horizontal, Commercial, Clean
Industries
Cosmetics
Context
Advertising Campaign
Associated creatives
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