Maybelline: Be You
Brand
Date
Jan 2025
Description
Maybelline’s Be You campaign is a series of cinematic vignettes that traverse urban night settings, industrial interiors, and natural landscapes. The project highlights individual expression through diverse portraiture and energetic motion sequences. Produced by Mustache, the work relies on a live-action technique characterized by fluid camera movements and rich colour grading. The visual execution emphasizes authentic movement against varied city and outdoor backdrops.
Style
Horizontal, Cinematic
Industries
Context
TVC / TV Commercial
Associated creatives
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