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MasterFoods: Un-Mid Your Meal - Ryan

Date

Jun 2026

Description

MasterFoods brings a humorous approach to their latest CPG campaign, 'Un-Mid Your Meal,' which focuses on refreshing home dining. Through a series of high-energy interactions, the commercial features a dynamic culinary intervention centered on the brand's Smokey Chipotle sauce. Produced by Haven't You Done Well Productions with agency creative direction from Max Cooper, the film leans into a vibrant aesthetic. The live-action technique uses saturated tones and natural daylight to highlight the transformation of everyday tacos, fries, and nachos into more flavorful meals.

Style

Humorous, Vertical, Commercial, Saturated, Warm

Industries

CPG / Packaged Food

Color
Jet Black
Navy
Background

Living Room

Context

TVC / TV Commercial

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