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Marc Jacobs: Daisy 2020

Date

Nov 2025

Description

Marc Jacobs brings a nostalgic, outdoor aesthetic to the Daisy 2020 campaign. The commercial features a cast interacting in a sun-drenched meadow, blending live-action technique with an emphasis on natural light to highlight the fragrance bottle. Produced by Partner Films New York, the visual narrative utilizes a clean, warm color palette that centers on white dresses and lush greenery to define the project's aesthetic identity within the fragrance market.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Natural light

Industries
Color
Pure White
Forest Green
Background

Meadow

Context

TVC / TV Commercial

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