Marc Jacobs: Eyewear 2023
Brand
Date
Nov 2025
Description
Marc Jacobs presents the Eyewear 2023 campaign, a commercial project showcasing the season's statement sunglasses through a series of rhythmic, high-contrast vignettes. Produced by Partner Films London, the production leans into a moody, cinematic aesthetic characterized by tight facial crops and deliberate movement. Set against a deep red backdrop, the film utilizes water spray effects to emphasize texture across leather outerwear and skin. The work prioritizes product presentation, employing low-key lighting and slow motion to elevate the focus on accessory details throughout the live-action sequences.
Style
Horizontal, Cinematic, Moody, Matte
Techniques
Slow motion
Industries
Color
Jet Black
Background
Solid Colour
Context
Advertising Campaign
Associated creatives
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