Marc Jacobs

Mar 2025

Marc Jacobs spotlights the Daisy Wild x Eau So Intense fragrance line in this campaign, captured by photographer Nick Newbold. The imagery features models in a grassy, open-field setting, emphasizing a bright and clean aesthetic through natural light and high-contrast outdoor compositions. Fashion editor and stylist Clare Byrne leads the wardrobe direction with a focus on cream knitwear and coordinating white apparel, complemented by hair styling from James Pecis and makeup by Diane Kendal. Set designer Patience Harding rounds out the production, integrating large-scale floral-capped perfume bottles into the natural, sunny landscape. The project features talent Ever Gabo Anderson, Gracie Rae, Heather Diamond Strongarm, and Marlee Guillory.

Vertical, Clean, Commercial, Warm

Natural light

Fragrance

Advertising Campaign