Maison Kitsuné

Nov 2025

The Maison Kitsuné Holiday 2025 campaign explores winter textures and seasonal motifs through a collection of editorial portraits. Featuring photography by Jessica Madavo and fashion direction by Imruh Asha, the work centers on layered knitwear and holiday-themed accessories set against both architectural and snowy backdrops. Captured with a playful, editorial approach, the campaign leans into soft light and clean compositions to highlight the seasonal wardrobe. The production features a diverse cast, including models Mino Sassy, Paddy Orr, Rapha Keijzer, Stephane Kumm, and Tes Linnenkoper, with styling efforts supported by hair stylist Sarah Jo Palmer and makeup artist Mayumi Oda, and casting by Holly Cullen.

Editorial, Vertical, Clean

Advertising Campaign