Lysol
Superpowers
Brand
ProjectSuperpowers
Date
Jun 2026
Description
Lysol brings the Little Big Talk initiative to life in 'Superpowers,' a public awareness project focused on school hygiene and community health. The commercial captures unscripted, candid moments with children across classroom and outdoor school settings, emphasizing their perspectives on cleanliness and daily school life. The production utilizes a live-action technique, incorporating playful graphic overlays and transitions that mirror a school environment. GREATERGOOD managed the production of this educational content, which moves between candid student dialogues and visual cues to highlight hygiene initiatives.
Style
Horizontal, Commercial, playful
Industries
Public Awareness
Color
Navy
Crimson
Pure White
Context
Advertising Campaign, TVC / TV Commercial
Associated creatives
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