Lysol’s 'Different' is a public awareness campaign that focuses on the dynamics of modern school environments. Through a blend of live-action technique and animated overlays, the project captures interactions across classrooms, hallways, and outdoor spaces.
Production company Greatergood anchors the visual narrative by integrating framed photographic cutouts and corkboard textures. The work utilizes warm interior lighting to highlight candid moments, resulting in a project that prioritizes an educational atmosphere.
