Lynx vs Fisher presents a high-energy commercial campaign for the fragrance brand, utilizing a mix of live-action technique and surreal visual effects. The project navigates between polished studio product shots and fantastical, otherworldly environments.
Produced by We Know Video with creative direction from agency Hello, the work features a distinct visual aesthetic that leans into a retro sensibility. Post-production and VFX were managed by Atmos Studios and Tim Wreyford, with media strategy provided by Mindshare and communications support from Forward PR.