Lula Japan: Step Aside

Oct 2025

Step Aside is a fashion editorial produced for Lula Japan, featuring a series of candid and composed portraits that lean into a nostalgic, analogue aesthetic. Captured by photographer Mark Shearwood, the series alternates between minimalist interior settings and outdoor locations, highlighting a diverse range of textured textiles—from intricate black lace and voluminous knits to graphic houndstooth patterns. The imagery is unified by a clean, documentary-style approach, utilizing both soft natural light and deliberate flash photography to emphasize depth and form. With makeup by Philippe Miletto and casting by Olivier Duperrin, the editorial presents model Onyx B in a narrative-driven sequence that balances contemporary styling with retro-inspired silhouettes.

Editorial