Louis Vuitton
Spring 2026 Men's Ad Campaign
Jan 2026
Louis Vuitton explores a cinematic travel narrative in its Spring 2026 Men's Ad Campaign. Conceived by creative director Pharrell Williams and captured by photographer and director Drew Vickers, the imagery and film follow actors and musicians Jeremy Allen White and Pusha T through an atmospheric, rail-inspired journey. Stylized by natural light and warm, moody color grading, the campaign places the collection against a backdrop of vintage train carriages and vast, grassy landscapes. The work leans into a sophisticated aesthetic, utilizing chiaroscuro lighting and analogue film techniques to highlight the textures of tailored outerwear and leather travel accessories.
Warm, Vertical
Natural light
Luxury Fashion Houses
Advertising Campaign
