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Louis Vuitton: Resort 2026 Campaign

Date

May 2026

Description

Louis Vuitton presents its Resort 2026 campaign, capturing a series of coastal and architectural scenes defined by natural light and a saturated palette. The imagery leans into the themes of travel and leisure, featuring a mix of structured leather handbags, monogrammed resort wear, and relaxed silhouettes. Photographer Cass Bird leads the visual direction, working alongside stylist Marie-Amelie Sauvé to place models against rugged shoreline rock formations and sun-drenched cobblestone village streets. The campaign highlights the collection's versatile aesthetic, incorporating earthy tones with vibrant accents to emphasize the travel-focused spirit of the resort line.

Style

Vertical, Warm, Editorial

Techniques

Natural light

Context

Advertising Campaign

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