Louis Vuitton: Monogram
Brand
Date
Feb 2026
Description
Louis Vuitton presents the Monogram campaign, featuring Zendaya in a series of editorial portraits. Captured by photographer Glen Luchford and director Roman Coppola, the project leans into a polished, high-fashion aesthetic defined by warm directional lighting and soft ambient shadows. The compositions focus on precise tailoring and classic accessories, highlighting the brand's iconic canvas duffle bag against a backdrop of terracotta velvet textures. The visual execution utilizes moody, warm tones to create a cohesive luxury narrative.
Style
Horizontal, Commercial, Warm, Polished
Techniques
Natural light
Industries
Color
Chocolate
Jet Black
Background
Set-dressed
Context
Advertising Campaign
Associated creatives
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